Ani Alexander

Human marketing for tech startups

Books and Blockchain Publishing

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Video Version


Today’s conversation is with Josef Marc. Josef is the CEO and co-founder of Publica.

Publica is probably one of my favourite blockchain concepts (am planning to try it out soon!). That is because it includes all the areas of my interests all in one place: writing and self publishing, blockchain, ICOs, crypto and reading. How cool is that?

In this episode we speak about Josef’s journey and the Publica platform. You will get the details of what is it and how it works and why should you try it out whether you are an author or simply love reading books.

Mentioned in this episode

Kevin Kelly’s concept of 1000 True Fans

Escape The Cubicle: Quit The Job You Hate. Create A Life You Love

Quote from Josef

Books are how human helps itself.
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And last but not least

To join our discussions and share your views – make sure you become part of our telegram community by clicking here!

Want to become a guest or feature your project? Contact me below:

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Lingerie and Cryptocurrencies

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Video version

Today I am speaking to Kristoffer Cardona. Like me during the day he is working in marketing (for a lingerie brand). Unlike me he knows a lot about crypto trading…

In this episode we discuss:

  • how Kristoffer got involved in crypto
  • how much time does crypto take and how he juggles many different projects
  • how Kristoffer deals with emotional when markets don’t do well
  • the responsibility he feels as crypto Youtuber
  • general characteristics of crypto communities
  • how and where to start (for newbies)

And last but not least

To join our discussions and share your views – make sure you become part of our telegram community by clicking here!

Want to become a guest or feature your project? Contact me below:

Inquiry

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Talk with Bitcoin Maximalist from 99 Bitcoins

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Video version

Today I speak to Ofir Beigel. Ofir is from Israel and he is the founder of 99 Bitcoins.

Since he started  99 Bitcoins in 2013 it has grown immensely and today we are helping more than 1.4 million new Bitcoiners each month.

In his episode we discuss:

  • what’s the story behind 99 Bitcoins
  • how the perception of Bitcoin has changed over time [11:53]
  • is Bitcoin (and crypto in general) for everyone? [15:45]
  • why aren’t things simple and user-friendly for mass adoption[20:08]
  • Bitcoin obituaries [26:04]
  • Credible and good-quality resources to go to [38:35]

Quotes

Price is the result or bi-factor of the technology. If the technology is good and useful then the price will follow.

Greed is one of the best tools of adoption.
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if you wanna see if you understand something try to explain it to someone else.

I believe that Bitcoin is the only mind-blowing cryptocurrency out there.
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And last but not least

To join our discussions and share your views – make sure you become part of our telegram community by clicking here!

Want to become a guest or feature your project? Contact me below:

Inquiry

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Fiction and Crypto with @ericvancewalton

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Back story

Initially, this was a Facebook live that I did in summer 2017.

This is my conversation with Eric Vance Walton. Eric is a fiction author.

Like many authors he was happy to when Amazon came along with its Kindle Direct Publishing program and he took the self-publishing route. At first Eric’s biggest best social media was Facebook where he had set up his author page. Then, as it always happens Facebook decided to change its algorithm yet again and as a result Eric was forced to pay $20 for each post on the page so those who had liked the page would be able to see it.

Eventually, he discovered Steemit and it became his primary social media platform. Eric moved part of his Facebook audience to Steemit and that help him jumpstart his Steemit journey.

Eric feels that on Steemit the engagement is better and people care about each other. For him it took 2 months to gain traction and get noticed there.

Eric used Steemit as a method of crowdfunding his book. Basically, post payouts paid for the book production.

Video version

On understanding crypto

The easiest way to understand was to make transactions. Learn the mechanics of getting a bitcoin wallet and signing up for an exchange.
Once you do couple transactions it becomes as easy as breathing.
Most people don’t believe it’s real until they convert it into fiat currency – then it all sinks in. You will learn how much freedom crypto provides.

On growing your audience on Steemit

Just create good content and engage with other users.
Leave thoughtful comments.
Play to your strengths.
Don’t make your post too long – max 1200 words.

Tweetables

Mentioned in the episode

Mastering Bitcoin – the book explains blockchain and crypto and how it works

And last but not least

To join our discussions and share your views – make sure you become part of our telegram community by clicking here!

Want to become a guest or feature your ICO? Contact me below:

Inquiry

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Bad Crypto Talk with @joelcomm and @teedubya

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It took a while before we finally found the right time for this podcast, but eventually, we made it.

The Bad Crypto Podcast guys – Joel and Travis and I recorded this episode live on Facebook.

To join our discussions and share your views – make sure you become part of our telegram community by clicking here!

Want to become a guest or feature your ICO? Contact me below:

Inquiry

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Would you like me to help your tech project with marketing?

…or speak at your event …or maybe discuss partnerships?…

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